Insurance Marketing Services - Beware of This Unforeseen Web Site Pitfall

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Insurance Marketing Services - Beware of This Unforeseen Web Site Pitfall by Heather Sloan

In the quest for key words, high page counts and generous content, many Web developers forget a basic truth: You can lead a horse to water, but you can't make him drink - Translated for Internet world: Just because they find you, doesn't mean they'll buy. To motivate a customer to take the next step, a Web site must be much more than search engine optimized. It also must be lead generation optimized. > Read

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