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Home > Insurance Agent > Insurance Social Media Selling Connections - Start Using Internet Insurance Social Media Networking Insurance Social Media Selling Connections - Start Using Internet Insurance Social Media NetworkingAuthor: Donald Yerke Insurance social media is over 100 years old. Using insurance social media networking on the Internet to increase sales connections is a natural selling technique. See why media networking has never been so easy or effective.Agency managers have pushed the concept of using insurance social media networking for the past century. The problem has always been how time consuming it is. Networking means getting involved with a group of people who share common interests, goals, or activities. It is a true form of social media. You spread the word about yourself, your job activities, and the benefits of helping others. Since the social media concept has hit the internet, life and health agents are finally starting to educate themselves on how the values of membership outweigh the amount of time invested. Caution points The name social networking is very misleading. Consider networking as being split into two parallel directions. The first variation is to make social connections with vast numbers of people you do not know and share very little in common. Some large social networking websites have a zillion members provided with a website page loaded with pictures and personal content. Rarely is being a member to one of these popularity sites going to end up with you selling an insurance policy. Also, be cautious if it looks like the site was set up with over-promoted high-cost membership upgrades you rarely use. Moreover, make sure the majority of the members you connect with are a possible business connection. The ultimate purpose is to develop sales and not to find a rich foreign spouse. The Interent networking phenomenon is still in its birth stages. This is taking the method of making modern business connections to a new level. Involved are two different ways for forward-thinking sales agents to take advantage of social media techniques using the internet. One way is to reach people with common interests, while the other is connecting with people engaged in a similar occupation. Either way it begins by planting kernels as a starting point of developing new connections. It is going to take time and involvement to expect a beneficial yield. Using search engines, you should be able to find many willing people on both types of these sites. Within the site first look for the longer established groups, as there is going to be a higher abundance of people with which to establish a common ground. You then apply to become a member, and it is up to the group director to welcome you in. SIMILAR INTEREST NETWORKING This is where you start searching free internet memberships from business groups devoted to the various aspects of insurance. Of course, you would not benefit from a property and casualty group if your main business focus were on life insurance selling. Ponder why similar interest groups are so valuable for you. You should look to make connections linked to insurers, marketing firms, captive and independent agents, lead programs, and advisers. Unfortunately, some people join to try to get you to buy their selling strategy concept, or sell their products. Most group members are sincere in helping fellow insurance people out with information, tips, tricks, and ideas to try. You can make valuable connections by answering the questions posted by other members. Get exposed to widespread opinions, biased and unbiased, and by posting a discussion question to your insurance social group. Post news, and keep putting your name out in front of others to enhance free recognition. INSURANCE SOCIAL MEDIA NETWORKING Here is where you join a common interest group that shares leisure interests, social activities, or personal beliefs with you. Eventually you develop connections that become eventual sales prospects. A member in a networking organization is someone who simply belongs to the same network or group. A connection is two people realizing there is a common interest bond and where further communication is mutually beneficial. You want to build as many meaningful connections as time allows. For example, I have a passion for, and own a collection of Corvettes. Therefore, I belong to a Corvette social media group among others. Being a member of either type of group, I have access to ask or answer questions, start a discussion, post news, and best of all look at the business and personal profiles of fellow members. I can invite them as a connection, or they can email me to connect. Through email communication, I can build their trust and slowly see if they are a possible sales prospect. Start by only attempting to make connections with sincere members, and shoot first for acquiring 100 strong connections. From this point forward, you then keep building your personal network. You will be surprised at how much potential business you discover in the process of learning a vast amount of detail about subjects that interest you. This is why internet social media networking is a super method of new connections for an insurance professional. Well published author, Don Yerke likes to concentrate on what you don't know or what no one else dares to print. Tell it like it is. Watch for his new paperback book debuting on Amazon this summer. It is loaded with great insurance marketing, brokerage, sales, and recruiting information. Come and get your FREE "Think and Grow Rich" Ebook by Napoleon Hill instantly. The website address is http://www.agentsinsurancemarketing.com Save more than 60% Visit the website to get a package of Ebooks at under $1.99 each. Other Recent Insurance Smart Book Articles:
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